IMDA PSG pre-approved vendor
Bluehive is a pre-approved vendor for the applicable PSG Digital Marketing pre-approved solutions — so scope, KPIs and deliverables align with what PSG supports.
Grow Smarter · PSG Digital Marketing
PSG Digital Marketing Packages, designed around your business objective.
Bluehive is an IMDA PSG pre-approved vendor. Choose the package that fits your priority — B2B leads, search visibility, paid acquisition, TikTok growth or brand authority. Up to 50% grant support, subject to eligibility.
What is PSG
The Productivity Solutions Grant, explained plainly
The Productivity Solutions Grant (PSG) is a Singapore government scheme administered by IMDA and Enterprise Singapore that supports SMEs adopting pre-approved IT solutions — including digital marketing packages delivered by pre-approved vendors like Bluehive.
On the digital marketing track, PSG typically co-funds up to 50% of qualifying costs, capped at S$30,000 per financial year across all PSG support, subject to eligibility and the requirements of the scheme. Eligible employers may also draw on the SkillsFuture Enterprise Credit (SFEC) to further offset up to 90% of out-of-pocket costs on qualifying spend.
Note: Both PSG and SFEC apply to the management fee and deliverables — not to advertising spend paid to Meta, Google, TikTok, KOLs or media platforms. Final eligibility and disbursement are decided by the granting authority.
Why choose Bluehive
Why SMEs pick Bluehive for their PSG digital marketing engagement
A growth consultancy, not an agency
Since 2015, we have worked alongside SME owners on strategy, branding, marketing and AI transformation — the package is only one part of a bigger business conversation.
Objective-first, not template-first
Every recommendation is tailored to your products, goals, industry and budget. We tell you honestly when a different package — or no package — fits better.
Handover, not lock-in
Every engagement ends with training and full handover so your internal team can continue the programme after the 3–6 months.
30-second decision guide
Which package is right for you?
I need B2B leads and decision-maker conversations
Package 1 — Lead Generation Starter
I want to rank on Google and AI search
Package 2 — Search Visibility Accelerator
I have a campaign and need paid leads with follow-up
Package 3 — Lead Acquisition Accelerator
I want to grow on TikTok as a business channel
Package 4 — TikTok Growth Accelerator
I'm launching, rebranding or building brand credibility
Package 5 — Brand Authority Accelerator
The five packages
Each package is structured around a single, clear business outcome
Package 1
Lead Generation Starter
LinkedIn & Email Outreach · 3 months
3 months
Generate a predictable pipeline of qualified enquiries through targeted LinkedIn and email outreach to decision-makers in your ideal customer segment.
Best for
B2B SMEs, consultancies, industrial and trade suppliers, professional services and considered-purchase businesses launching a campaign or new service.
S$10,000 · 50% PSG-supportable
View package Package 2
Search Visibility Accelerator
SEO + AEO + GEO & AI Search Optimisation · 6 months
6 months
Get found on Google and AI-powered search by ready-to-buy customers — sustained organic visibility across traditional search, local discovery and AI answer engines.
Best for
Businesses that rely on being discovered online and through local search — especially F&B, retail, home & living, professional services and B2B SMEs with long buying cycles.
S$10,000 · 50% PSG-supportable
View package Package 3
Lead Acquisition Accelerator
Paid Lead Acquisition + Email Nurturing · 3 months
3 months
Acquire and nurture leads through paid campaigns and automated email follow-up — measurable cost-per-lead, structured tracking and a landing page that actually converts.
Best for
SMEs wanting fast, measurable lead acquisition with structured follow-up — service businesses, e-commerce, quote-based sellers, event/course/product launches.
S$10,000 · 50% PSG-supportable
View package Package 4
TikTok Growth Accelerator
TikTok Organic (SMM) + Ads (SMA) · 3 months
3 months
Build reach, community and sales through short-form video — using TikTok as a genuine business channel with an organic content engine amplified by paid.
Best for
Consumer brands, F&B, retail, lifestyle, home & living, education and services targeting younger audiences or with viral potential.
S$10,000 · 50% PSG-supportable
View package Package 5
Brand Authority Accelerator
Social Advertising + Digital Media & KOL Outreach · 3 months
3 months
Build a recognised brand that attracts and converts — through social advertising, digital media and KOL outreach that stack awareness, credibility and demand.
Best for
Established SMEs ready to scale their brand presence and build authority — home & living, F&B, premium retail, consumer brands, professional firms and heritage SMEs refreshing positioning.
S$10,000 · 50% PSG-supportable
View package Compare the five packages
Find the right fit in 30 seconds
P1 Lead Generation Starter | P2 Search Visibility Accelerator | P3 Lead Acquisition Accelerator | P4 TikTok Growth Accelerator | P5 Brand Authority Accelerator | |
|---|---|---|---|---|---|
| Strategy & Needs Analysis | |||||
| Brand Positioning & KPIs | |||||
| Content & Copywriting | |||||
| Campaign Management | |||||
| Monthly / Final Reporting | |||||
| Training & Handover | |||||
| LinkedIn & Email Outreach | — | — | — | — | |
| SEO / AEO / GEO | — | — | — | — | |
| Paid Ads (Google / Meta) | — | Optional | — | Optional | |
| TikTok Content & Ads | — | — | — | Optional | |
| KOL / Digital PR Outreach | — | — | — | — | Optional |
| Engagement Duration | 3 mo | 6 mo | 3 mo | 3 mo | 3 mo |
| Investment | S$10,000 per package · 50% PSG-supportable, subject to eligibility. | ||||
What's included
Every PSG package covers this scope
- Strategy & campaign planning
- Creative production & copywriting
- Agreed content revisions
- Campaign management & optimisation
- Monthly review & reporting
- Training & handover of assets
Not included
Kept transparent up front
- Paid advertising / ad spend budget
- Stock images (unless stated)
- Premium software subscriptions
- Website hosting & domains
- Voice-over talent & influencer fees
- Third-party licences & placements
Optional items are quoted separately where applicable, so the PSG-supported scope stays clean.
Our process, end to end
How Bluehive runs a PSG engagement
01
Kick-off & Discovery
Align on goals, audience and success metrics.
02
Strategy Development
Build the positioning, plan and KPIs.
03
Content & Creative
Produce the assets and campaigns.
04
Campaign Execution
Launch and manage across channels.
05
Review & Optimisation
Monthly reporting, insights and refinement.
06
Growth Recommendations
A roadmap for continued, compounding growth.
PSG Digital Marketing — FAQs
Questions SME owners ask before applying
The PSG is a Singapore government scheme administered by IMDA and Enterprise Singapore that supports SMEs adopting pre-approved IT solutions and equipment. On the digital marketing track, it co-funds up to 50% of qualifying costs for pre-approved solutions delivered by pre-approved vendors, capped at S$30,000 per financial year across all PSG support, subject to eligibility.
Next steps
Explore related services and case studies
See the pillar services behind each PSG package and how Bluehive has delivered similar programmes for SMEs.
Related services
Services that often work together with this engagement.
Case studies
See how Bluehive has supported similar transformation or growth projects.
Funding support
Grant pathways that may be relevant, subject to eligibility and project scope.
Book a PSG consultation
Book a Business Growth Consultation
Tell us your products, services, goals, industry and budget. A senior Bluehive consultant will recommend the most suitable PSG package — tailored to your business, never one-size-fits-all.
Book a PSG Consultation
⏱ Limited PSG consultation slots each month.
